Learning arts on iTunes U
October 30, 2011 § Leave a comment
We know that Art institutions have a mission to educate, and that is not always a cheap and simple mission. One answer often given by Arts organizations to avoid this problem is to say: “art is self-explanatory,” or “art is educational in itself,” or “art institutions are not schools.” We feel how uncomfortable this problem makes professionals feel about their organization.
One solution could be to implement partnerships between these art institutions and schools and universities, or could just be to get inspired by some universities which use the new technologies to broadcast short and enjoyable lessons about art on the internet… cheap and wide-reaching. Moreover, when a university such as Yale broadcasts free lessons on iTunes U, it is not only because iTunes is a nice software, but because it is used mostly by young people. Brilliant and targeted marketing, that’s what it is. You don’t only make the knowledge available, you bring it to people.
Here is an example of what short lessons you can find there, maybe not the most entertaining, but a short one where Angus Trumble, senior curator of Paintings and Sculpture in Yale Center for British Art, simply explains a painting he loves. Enjoy the accent! http://itunes.apple.com/fr/itunes-u/mr.-and-mrs.-hill/id470963860?i=100606425