New Concert Series Targets Busy Professionals

December 7, 2008 § Leave a comment

The Toronto Symphony Orchestra premiered it new concert series, Afterworks, last Wednesday to a full house.  The series targets busy professionals, offering a concert featuring a single work, and guaranteeing to have you out the door and on your way home by 8pm.  For the inaugural concert music director Peter Oundjian chose “The Planets” by Gustav Holst.  The concert opened with a short talk by CBC Radio host Tom Allen, touching on the composer’s life and music.

This is one series to watch and possibly copy if you want to attract a younger audience who places a high value on time.

http://www.thestar.com/article/548129

–Evan

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