Should Subscription Revenue be used to cover current expenses?

December 3, 2008 § Leave a comment

Many organizations rely on subscription sales to carry them through the late spring and summer months however the Virginia Symphony is learning the negative effects of this plan. Over the past few seasons subscription sales have been declining and single ticket sales have done the same. As a result the Symphony is struggling with covering costs. To deal with the lack of revenue Virginia Symphony has started eliminate positions and will be canceling 3 performances this coming spring.

Read Article.

So the question remains, should we use future subscription revenue to cover the costs of the current season? Something to think about.


tom

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

What’s this?

You are currently reading Should Subscription Revenue be used to cover current expenses? at Public Relations for the Arts.

meta

%d bloggers like this: